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Tech Zone Stage

The Rise of Embedded Finance

Thursday, April 3, 2025
11:15 AM – 11:45 AM Pacific
Location: Tech Zone Stage

    Moderator(s)

  • Ankush Gupta

    Senior Vice President, US Corporate Solutions
    Mastercard
    New York City, New York, United States

    • Panelist(s)

  • Derek Barclay

    Co-Founder & CEO
    Enable

  • Ben Goodyear

    Chief Financial Officer
    Pipe
    San Francisco, California, United States

  • Sal Rehmetullah

    Co-Founder & CEO
    Worth
    Orlando, Florida, United States

The rise of embedded finance signals a fundamental shift in how businesses interact with payments. Increasingly, organizations expect their B2B payment experiences to mirror the ease and simplicity of consumer transactions—seamless, intuitive, and executed in the background without effort. Join this discussion and learn how embedded finance addresses this demand by integrating financial services directly into the platforms and systems businesses already rely on.